
16-year old
Charli D'Amelio has emerged as the most-followed
TikTok creator with over 54m followers. Her influence on music has caught the biz by storm. The top breakthrough songs of late have one common denominator: Charli featured them on her
page.
Songs that have been featured multiple times on Charli's platform this year include
Doja Cat's "Say So,"
Megan Thee Stallion's "Savage,"
BENEE's "Supalonely,"
Surfaces' "Sunday Best,"
StaySolidRocky's "Party Girl" and most recently, the world premiere of
Marshmello & Halsey's "Be Kind." Is it a coincidence these tracks are now ascending to the top of DSPs and Pop charts?
With nearly 4 billion "Likes," her reach at the moment is unparalleled. Fees are reportedly escalating for top tier influencers like D'Amelio, her sister
Dixie (23m followers) or fellow
Hype House collaborator
Addison Rae (39m followers) to feature or debut potential hits.
In January, the D'Amelio family signed with
Greg Goodfried,
Ali Berman and
Dave Klein at
UTA. The family is repped by managers
Barbara Jones and
Billy Mann, with
Gary Stiffelman providing legal counsel.