Thursday, January 17, 2019
Warner Music U.K. has a host of new names to look out for this year and beyond, including
Mahalia,
AJ Tracey,
Yxng Bane,
JC Stewart and
Elderbrook. All you need to know is within.
Maisie Peters is a new signing at
Atlantic. Aged 18, she’s a talented singer and songwriter who writes melodic acoustic folk-pop. She started building a following on
YouTube, where she has over 43k subscribers, and her biggest singles are “Worst of You” and “Place We Were Made,” which have both reached over 21m streams on
Spotify. Debut EP,
Dressed Too Nice for a Jacket, is out now, and she has 2.2m monthly listeners on Spotify. After supporting
Tom Walker on tour, Peters will start her debut U.K. headline tour in March, which includes a date at London’s 1.1k cap.
Scala in May. Management is
Bobby Havens at
Stripped Bear.
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British R&B and soul singer/songwriter Mahalia, also an Atlantic signing, was a contender for the
BRITs Critics’ Choice 2019 and in the longlist for
BBC’s
Sound of 2019. She boasts over 1.6m monthly listeners on Spotify, and her most popular track, “Sober,” has over 45m streams across multiple platforms. She finished her second sold-out European tour at the end of last year and has also been on the road with
Jorja Smith and
Anne-Marie. Management is
Bernadette Barrett at
Big Bear Management.
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Over at
Parlophone, rapper Yxng Bane, who is signed via a partnership with
Disturbing London, has gained notoriety thanks to Top 10 singles with
Yungen,
Banx & Ranx and
Ella Eyre, as well as his remix of
Ed Sheeran’s “Shape of You.” His own track, “Vroom” peaked at #27 on the U.K.'s singles chart in March and was followed by debut mixtape
HBK in November. Collaborators include
Nige (AJ Tracey,
Dave),
Scribs Riley (
Khalid,
Cardi B) and
Team Salute and
Christian Rich (
Jaiden Smith), and he’s graced campaigns for
Diadora and
Adidas. Monthly Spotify listeners stand at 3.5m and a U.K. tour this year includes a date at the 5k cap.
O2 Academy in Brixton.
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Also signed to Parlophone is Elderbrook, who has already had international success and a Grammy and Ivor nomination for club track “Cola,” which was written with
RCA dance duo
CamelPhat. His solo music spans electronica, hip-hop, gospel and pop, and he’s released two EPs to date with 3.4m monthly listeners on Spotify. He’s sold-out gigs across the globe, stretching from
XOYO and the
Oval Space in London through to
Baby’s All Right in NYC and the
Roxy in L.A. Management is
Cyrus Alamouti at
A-List Management. Also new and developing at Parlophone is R&B/soul singer, songwriter and producer
Hamzaa, who released her debut EP late last year.
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At
Warner Bros., Northern Irish singer and songwriter
JC Stewart has been introduced with a series of single releases to date. Last year, “Medicine”—a swelling ballad—was premiered by
Clash, and he’s recently been supporting
Snow Patrol on tour. Management is
Luke Williams at
Vector Management. Also look out for more on two very early Warner Bros. acts; producer
J Rick and dance artist
Griff.
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Finally, grime artist AJ Tracey, who has a distribution deal with
ADA, will further the success he’s built over the last few years. After reaching #13 on the U.K. album chart with his independently released EP,
Secure the Bag, in 2017, he hit #19 on singles with
Not3s collaboration, “Butterflies,” last June. Acts he’s worked with span
Missy Elliot,
A$AP Rocky,
Craig David,
Rick Ross and many more and he’s got over 1.5m monthly Spotify listeners. His debut self-titled album lands on 2/8 and an upcoming U.K. and European tour will include a sold out Brixton Academy date in March. Management is
Andy Musgrave at
Supernature.