BELLA SETS WARNER VID RECORD, HITS THE SPOT (UPDATE)
Freshly signed to Warner Records, Bella Poarch has owned YouTube sincethe release of her debut single, "Build a Bitch." The TikTok star has racked up 53m global views in just four days; 15.5m of those were in its first 24 hours, taking the record for most global views in a single day for a Warner track. (The prior record was held by Kanye West & Lil Pump, whose "I Love It" amassed 14m views its first day.)
Social engagement includes 4.2m likes and more than 240k comments, plus 2.2m subscribers on YouTube. Spotify added the track to its Today's Top Hits playlist on 5/16; by 5/17 it had jumped into the Top 50 on the Spot's Global and U.S. charts.
Born in the Philippines and raised in Texas, Poarch already commands a massive following—she's the third-biggest user on TikTok, with 66.5m followers, trailing only Charli D'Amelio and AddisonRae. The fearless performer is also a Navy veteran.
"Build a Bitch" was #1 Trending at YouTube on a very heavy release day and remains a top Trending vid. The track was co-produced by Warner breakout Sub Urban. Peep the video below.
Learn more about Bella in this Vogue profile.