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Team
Columbia has dominated the airwaves with
Adele's "Easy on Me," which impacted radio on Friday. The single earned the fastest 24-hour launch of 2021 and the fastest of Adele's career, surpassing the debut of "Hello."
Adele's new single racked up 4,000+ plays in 24 hours on 400+ stations at eight different formats. That's 1,700 more spins than "Hello" received its first day—good enough for the hottest start at radio for a single in 2021.
Peter Gray captained Team Columbia to the Top 3 most-played tracks at Pop on Friday, with
The Kid LAROI &
Justin Bieber's "Stay" (2,762 spins),
Lil Nas X's "INDUSTRY BABY" (2,322 spins) and the aforementioned "Easy on Me" (2,280 spins).
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We reached out to Gray for comment but all we got was this selfie from outside the
BTS bus, parked in the middle of nowhere.