Jenny Kaufman, who established the digital-strategy department at Terrorbird Media, has joined Crush Music as Head of Streaming and Sales.
She reports to CMO Dan Kruchkow, who said, "We love the entrepreneurial spirit Jenny is bringing to Crush from Terrorbird. We thrive off that here,” Kruchkow said. “The way records break is changing by the minute, so we’re excited to have more of that 'ask for forgiveness, not permission' attitude in the building.”
In her time at Terrorbird, Kaufman led engagement with DSP partners and ran campaigns for more than 150 artists, including Toro y Moi, Jay Som, Cloud Nothings and Cavetown. Prior to Terrorbird, she worked as Director of Digital Marketing and Global Production at Glassnote Records.