FN Meka has become the first AR rapper to sign with a major label:
Capitol. With more than 1b views and 10m
TikTok followers, the "artist" is the #1 virtual being on the platform thanks to the success of singles "Moonwalkin," "Speed Demon" and "Internet."
On 8/12 Meka dropped a new single, "Florida Water," with
Gunna and top gaming streamer
Cody "Clix" Conrod boasting production by
Turbo (
Travis Scott,
Young Thug,
Lil Baby) and executive production by
DJ Holiday (
Nicki Minaj,
Gucci Mane).
Through a special partnership between
CMG and "creator-safe" music library
Slip.Stream, the song was immediately available to Clix’s fans, allowing subscribers to use the music on
YouTube and
Twitch without monetization or takedowns.
Hailed as a "global first," the CMG-Slip.Stream partnership arrives courtesy of the apparently quite real collaboration between label boss
Michelle Jubelirer and
Ryan Ruden, the Tower's EVP of experiential marketing & biz dev.
In a related story, several
HITS editors have been accused of being "virtual," but the evidence of human error is overwhelming.
