Grammy-winning

producer
RedOne and his
2101 Records have inked a distribution deal with
gamma. subsidiary
Vydia.
Vydia will support the label’s roster of new talent and manage the rights for and distribution of RedOne's back catalog, which includes
Real Madrid's popular anthem "¡Hala Madrid!... y nada más."
The song recently saw a 1,100% increase in streams following the club’s 15th
UEFA Champions League victory earlier this summer and signing of high-profile forward
Kylian Mbappé.
RedOne has also produced hits for, among others,
Nicki Minaj,
Lady Gaga and
One Direction. He's currently focused on 2101's latest signee, singer-songwriter
Carol Doche. Her debut single, “Montego" f/
Wiz Khalifa, will arrive on 7/19 through Vydia, marking the first release under the new partnership. The song is available for pre-save
here.
“We're excited to support the legacy of RedOne and the expansion of 2101 Records through the distribution of new and existing talent," Vydia Senior Label & Artist Relations Manager
Tony Girakhoo said. "RedOne has had a profound impact on the industry as a whole and we are honored to be part of his next endeavor.”